A Writer in the ‘E’ Quadrant
Writers in this quadrant are typically employed by someone else. They work in a 9-5 environment, and their writing skills are mostly honed in-house by their company or by working on projects assigned by their company. This type of writer, in my humble opinion, is one of the lowest-paid compared to the other three quadrants.
I’m not implying that these writers are poor because they could be earning a high salary with great benefits and a certain level of job security. However, because there is limited vested interest in their writings and a non-scalable business model (trading time for money), they can earn a good income but not a great income.
However, if you want to monetize writing as an entrepreneur, then building a team of employed writers is one of the most cost-effective (and lucrative) ways to build a writing force and get more bang for your buck! (See below for more information on entrepreneurship).
Examples of ‘E’ Opportunities:
- Working full-time at an Internet marketing company.
- Contracted pay-per-post blogging (committing to a number of blog posts a month for a blogger in exchange for a monthly salary).
Pros:
- Job security.
- Steady income.
- Good training.
- No need to tender for writing projects.
A Writer in the ‘S’ Quadrant
Writers in this quadrant are self-employed. They might run their own freelance writing business or consultancy, taking on projects from various clients. These writers have more control over their work and can choose the projects they are passionate about. However, their income is still largely tied to the amount of time they can devote to writing.
Examples of ‘S’ Opportunities:
- Freelance writing.
- Self-publishing eBooks.
- Offering writing consultancy services.
Pros:
- Greater control over work and schedule.
- Potential to earn more than employed writers.
- Opportunity to work on a variety of projects.
A Writer in the ‘B’ Quadrant
Writers in the ‘B’ quadrant own a business system that works for them. They might run a publishing company, own a content marketing agency, or manage a team of writers. These writers can scale their income by leveraging other people’s time and skills.
Examples of ‘B’ Opportunities:
- Running a publishing company.
- Owning a content marketing agency.
- Managing a team of freelance writers.
Pros:
- Scalable business model.
- Potential for higher income.
- Leverage other people’s time and skills.
A Writer in the ‘I’ Quadrant
Writers in this quadrant are investors. They invest in other people’s writing projects, publishing companies, or content platforms. They earn money through dividends, royalties, or the appreciation of their investments.
Examples of ‘I’ Opportunities:
- Investing in publishing companies.
- Buying shares in content platforms.
- Earning royalties from other writers’ works.
Pros:
- Passive income.
- Potential for high returns.
- Diversified income streams.
By understanding which quadrant you belong to and where you want to go, you can make informed decisions about your writing career or business. Each quadrant has its advantages and challenges, and the key is to find the path that aligns with your goals and aspirations.
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